TRENDS AND CHALLENGES IN MANAGING THE FORESTRY AND WOOD-PROCESSING INDUSTRY
Keywords:
management; trends and challenges; forestry; wood-processing industry.Abstract
The business environment is influenced by various constantly evolving trends impacting crucial corporate management aspects. The aim of the research was to identify trends and challenges in managing the forestry and wood-processing industry. The focus was on analyzing corporate culture. The study utilized the globally recognized methodology of Cameron and Quinn to measure corporate culture. A gap in existing research is addressed, as more attention should be given to corporate culture within the forestry and wood-processing industry, especially in Slovakia. The results revealed that various cultural types were prevalent, with hierarchy and clan corporate cultures being the most dominant. It indicates that forestry and wood-processing companies tend to operate in a formalized and structured work environment, where procedures and regulations are prioritized, while also focusing on the internal environment and employee care. A key challenge for management is implementing the clan corporate culture preferred in the future, focusing on the long-term development of employees. It is crucial, as human capital plays an essential role in increasing the productivity, output of an organization, and competitive advantage.
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